Air Force Reserve to Title Sponsor C-USA Basketball Championships in Frisco

DALLAS – Conference USA announced today a partnership with Air Force Reserve as the title sponsor for the 2020 Conference USA Men’s & Women’s Basketball Championships at The Star in Frisco, Texas, on March 11-14.

This marks the second year that Air Force Reserve will serve as the title sponsor of the championship event. The partnership will offer significant exposure during the tournament including national media assets, in-venue signage and activation.
“We are excited to welcome back Air Force Reserve as the Title Sponsor” said Conference USA’s Chief Revenue Officer, Drew Mitchell. “We are proud to have Air Force Reserve as our title sponsor for our marquee basketball tournament. We look forward to helping promote their mission along with educating our student-athletes, alumni and college sports fans on opportunities they have to serve our great country with a career in the Air Force Reserve.”

The 2020 Air Force Reserve C-USA Basketball Championships presented by Baylor Scott & White Sports Performance Center will be held March 11-14 at Ford Center in Frisco, Texas.

The tournament will be played on two courts simultaneously in the state-of-the-art Dallas Cowboys practice facility for the third year in a row.

The event features 22 games across a multitude of broadcast platforms, including CBS Sports, Stadium, Facebook and ESPN+.

For Ticket information visit,\HoopsAtTheStar.

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